Madeleine Gregorio

BIG BRANDS, LITTLE CITIES.
The media multiplier brands are missing out on

BIG BRANDS, LITTLE CITIES.
The media multiplier brands are missing out on

It’s always baffled me why investing in regional media is a topic worth talking about in 2024, let alone penning an opinion piece…yet here we are. Whilst more and more brands are beginning to include regional Australians in their marketing efforts the investment-to-opportunity gap remains woefully wide. In fact the latest Boomtown report shows regional […]

“2024 will be the year of local media platforms’ creating impact and awareness”

“2024 will be the year of local media platforms’ creating impact and awareness”

I penned a few thoughts late last year on the impact of data and privacy regulations on advertising and media. It’s an important topic and so I’m sharing a summarised version here in case you missed the original. 2024 will be no less disruptive than 2023. Efficiency and effectiveness will be the key themes, driven […]

Don’t miss any of the action.

The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to connect powerfully with an extra 9.6 million regional Australians.

Compelling insights, handy tools and resources along with the latest news from Boomtown, straight to your inbox.

Boomtown News

Don’t miss any of the action. The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to harness 9.6 million extra Aussies.

Compelling insights, handy tools and resources along with the latest news – straight to your inbox.

Don’t miss any of the action.
The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to harness 9.6 million extra Aussies.

Compelling insights, handy tools and resources along with the latest news – straight to your inbox.