- 7 of the 12 biggest online shopping postcodes in Australia are in Boomtown - 1
- The Boomtown audience spends big in retail! Annually they spend...
- $7.8 billion on clothing and footwear - 2
- $9.1 billion on household furnishings and equipment - 2
- $2.5 billion on hardware supplies - 2
- Boomtown residents intend to purchase across key categories over the next 12 months...
- Footwear fashion stores: 47%, (3.7 million) - 2
- Homemaker including garden, paint, outdoor furniture: 2 in 5 (3.2 million) - 2
- Liquor/Bottle Shop: 42% (3.3 million) - 2
- Chemist: 67% (3.4 million) - 2
Sources:
1 - Australia Post – Inside Australian Online Shopping, 2019
2 - GeoCMV, S05 2019, Boomtown Population vs. National Population. Total spend per annum, base: all Australian households