Education – Changes
Learn The Growing Power Of Regional Media.
The industry has spoken. Introducing the Boomtown educational program.
Learn all the skills and secrets of regional media, boost your brand and reach your potential.
Help your brands reach 9.1 million more Australians.
Boomtown MasterclassRethink Regional
Hosted by Gaye Steel and powered by the Boomtown media owners, the Boomtown Masterclass is essential for media buyers, planners and marketers who want to reach the next stage of their careers.
Learn the power of regional media
Hear from industry heavyweight guest speakers
Discover a new industry-first tool to plan regional media
Win incredible prizes and more!
SCHEDULE
In light of COVID-19, all sessions are currently anticipated to run as virtual/online masterclasses. We are hoping that as 2022 unfolds we’re able to reschedule Brisbane and Perth dates as face-to-face sessions but health and safety of our attendees of course remains our number one priority. We will keep you informed of any format changes as they occur.
National Masterclass
National – open to all
Wednesday 23rd February 2022
10am – 11:30am
Adelaide Masterclass
Adelaide – open to all
Thursday 3rd March 2022
10am – 11:30am
NGEN National Masterclass
NGEN members only
Thursday 10th March 2022
10am – 11:30am
Brisbane Masterclass
Brisbane – open to all
Thursday 17th March 2022
10am – 11:30am
National Masterclass 2
National – open to all
Wednesday 6th April 2022
10am – 11:30am
Melbourne Masterclass
Melbourne – open to all
Friday 29th April 2022
10am – 11:30am
National Masterclass 3
National – open to all
Thursday 2nd June 2022
10am – 11:30am
NGEN National Masterclass
NGEN members only
Thursday 8th September 2022
10am – 11:30am
Want to give your entire team The Lowdown on Boomtown?
Request a private Boomtown Masterclass. Contact us today to discuss details.
In FY21 we’ve conducted both online and face-to-face Boomtown Masterclasses nationally for over 200 media and marketing executives across four markets.
Our FY21 program is now closed however we’re hard at work planning for the next series, which will recommence in the second half of 2021.
If you’d like to register your interest please email info@boomtown.media, or fill out the form below, and we’ll be in touch with you when the next series launches.
Want to give your entire team The Lowdown on Boomtown?
Request a private Boomtown Masterclass. Contact us today to discuss details including costs.
The Boomtown Masterclass was a really great NGEN session – the varied format was engaging and fun, and I walked away with a greater insight to regional markets and their potential media opportunities.
Ellie Young, Consultant, Deloitte Digital
Meet Some Of Our2021 Speakers
Testimonials
It was great to be part of the first Boomtown masterclass, the involvement from all the Ngen community was excellent and Gaye Steele our presenter is high energy!
Also thanks to Jo Fawnker from Zenith and Caroline Hugall from IAG for their insights with real live examples of the power of investing in Boomtown.
Jeremy Simpson
Group General Manager - National Sales, ARN and NGEN PLUS Boomtown Masterclass panellist
The interactive sessions are designed to deliver focused insights and industry tips, looking at the regional landscape, geographical and audience profiles, channels and effectiveness and the future for regional. Participants will walk away with specific regional advertising and audience tools and special prizes.
Gaye Steel
NGEN PLUS Boomtown Masterclass Training Facilitator
The Boomtown Masterclass has really benefitted our NGEN community, consistently receiving excellent feedback for both the insights it delivers on buying regional media and the energetic & engaging delivery of presenter Gaye Steel.
The live panel with industry leaders has been a welcome addition, with NGENers learning the power of investing in Boomtown through real live case studies.
Melanie Aslanidis
Head of NGEN
We know that investment into regional markets is under-represented and often can be deprioritised, and while there can be many reasons that influence this, one barrier I have found is at times a lack of a deep understanding of regional markets and their strength in delivering reach. This masterclass series is a great step forward in educating the next generation of media professionals.
Jo Fawkner
Head of Investment, Zenith – Melbourne & Brisbane and NGEN PLUS Boomtown Masterclass Q&A panellist
The Boomtown Masterclass was super insightful and has definitely made me reconsider my media approach and how we can incorporate more regional towns.
Ashley Maloney
Senior Campaign Marketing Officer, ACT Government
What I loved most about the Boomtown Masterclass is that the hosts were evidently passionate about Boomtown, which made for an engaging and insightful session, and inspired me to rethink how I should approach planning regional media
