Case Studies

Case Studies

Discover how brands have tapped into the 9.1 million Aussies that work and live in regional Australia. These case studies are proof that Boomtown means business.

SCA & Eumundi Brewery

To raise awareness of the Eumundi Brewery specifically in the Sunshine Coast and to position itself within the market as a key local craft beer.

SCA & Amcal Pharmacy

To build awareness of Amcal Pharmacy and the health services the client can deliver to regional residents.

Prime & Origin LPG

To significantly increase website traffic, quotes per month, join-up forms and ultimately sales. As well as generate more awareness around tracking and 6-day delivery features.

ACM & McGrath Foundation

To increase fundraising results by expanding the number of communities participating in the McGrath Foundation Pink Up Your Town events, while driving awareness of McGrath Foundation breast care nurses.

News Corp & OMO

To re-launch premium laundry liquid OMO Ultimate using a platform that strongly resonated with parents.

OOh! Media & Automotive Compact SUV Brand

To drive awareness and generate cut-through amongst mainstream car buyers in order to increase purchase consideration of a particular car model, in a relatively saturated market.

TRSN & Coles

To create awareness of the new Coles Colac store, including the opening date, location, features and departments of the new store. Build excitement in and around the town of Colac and to capture/engage those customers living on farms, bigger properties and in smaller towns outside of Colac that could not be reached due to limited letterbox distribution opportunities.

ACM & Pennytel

To build Pennytel from the ground up to become a profitable Telco brand in the market and drive acquisition quickly into a solid customer base.

Don’t miss any of the action.

The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to connect powerfully with an extra 9.1 million regional Australians.

Compelling insights, handy tools and resources along with the latest news from Boomtown, straight to your inbox.

Boomtown News

Don’t miss any of the action. The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to harness 9.1 million extra Aussies.

Compelling insights, handy tools and resources along with the latest news – straight to your inbox.

Don’t miss any of the action.

The Boomtown News is the only industry roundup dedicated to Boomtown and the opportunities for brands to harness 9.1 million extra Aussies.

Compelling insights, handy tools and resources along with the latest news – straight to your inbox.